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Liverpool Students' Charity Jailbreak Success

The University of Liverpool offered Kidscan the opportunity to work with some of their studentsand the result was a success for all of us. 

Alison England, Community Fundraising Manager at Kidscan, was approached by the university about their skills enhancement programme; offering students the chance to get involved in projects outside of their normal core courses, to learn new skills to add to their CVs 

Alison put forward a proposal suggesting how the students could run a virtual jailbreak including different departments within the university and, as Alison explains, they organised everything: 

“We had a couple of meetings over zoom, talking about how they were going to do this and what our expectations were, from the charity’s point of view.  

They were a team of five students who were really keen to get involved to learn how the charity sector works and how they were going to function putting on this whole event on their own. They were going to go away and do all the marketing and recruiting to do the jailbreak, all the advertising, the social media which they did. Only thing we did was set them up on GivePenny (a charity donation site) and create the teams for them, then we left them to it. 

Then basically, they did really well! They ran the jailbreak from the 7-20th December and they’ve currently raised just shy of £3k, which is incredible! 

From my point of view, I explained to the students that there was no pressure on them to raise thousands of pounds, we’d be very happy if they raised £100. What we wanted was for them to learn how the charity sector runs. Especially now with the pandemic effecting charities as it is, how we’ve overcome that barrier of not being able to work face to face and we’ve been able to create events online that anybody around the country can get involved in. The students have learnt that first hand, how to put together a fundraising event by running it virtually and they’ve achieved that incredibly well.  

So, I’m very proud of the students and the University should be very proud of these students who did a phenomenal jobPlus, I’m over the moon with what they’ve done for our charity, I’m really grateful for all their hard work. 

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